Tuesday, February 19, 2008

SEOBOOK Go's Community Based More Information Abounds

As a user of the SEObook I was taken back at first by this Email I received from Aron Wall, Creator of the SEOBook.
"Over the course of the past couple years it became obvious to me that the perceived value of ebooks was dropping, the field of SEO was getting more complex, and many people who purchased my book wanted to be able to interact with me and ask me many questions. This caused me to need to change the SEO Book business model away from selling a downloadable ebook, and toward selling a web based information product backed by a community forum that helped turn it into a service more than a product."
This turns out to be great breaking news. The SEOBook must be one of the most downloaded EBooks ever. It is so packed full of information that one can get overwhelmed fast. Information overload.
Now that Aron Wall has decided to make his SEOBook community based he is falling into line with the biggest influence on the Internet now. Social and community based websites. Now Web Masters will be able to squeeze every last bit of information from Aron SEO techniques as well as many new ideas and techniques from users. Users helping users. It use to be web masters kept all there techniques close to the vest, but times have changed. I plan on re-evaluating how I use SEOBooks information over the next several days and be reporting back.
A good example of Web Masters sharing is Mark Hanson's Build A Niche Store Empire Series. Mark has not be one of the smartest people on the Internet. He has been involved with Build a Niche Store software for some time now and has created this series to help 1st time beginner web masters to advanced users.
Mark was the first person on the Internet to show me how to do anything. I couldn't even FTP a file when I meet him. Mark has invited me to be a guest blogger on his newest project. This has brought full circle from learning to teaching, but as we all know the learning process never ends.
This week has been full of new SEO tools Wordze free database and Free Build a Niche Store Empire Series

Monday, February 18, 2008

Get quality links through website directory submission!

Search engine optimization is getting more and more difficult by the day. The
search engines are evolving at an incredible speed, making it harder for us
SEOs to rank our websites highly.

With that said, there are a few tried and true principles that we need to do
when optimizing our website. The first of which, and the one that I always tell
people to concentrate on is getting quality, 1 way links pointing to your website.

The more quality links you can get pointing to your website, the higher you
will rank, period.

While there are many black hat tricks and tactics that you can do for short
term gain, I would suggest NOT spending your time on those things. I would focus
my entire effort on figuring out how to get other websites to link to yours
without you linking back to them. That is the biggest key to ranking well in
Google, Yahoo, and MSN.

Doing this is easier said that done. One of the easiest known ways to get quality,
one way links is by finding website directories and then submitting your website
to them. This can be a very tedious process, but always a very rewarding process
at the same time.

You can either submit your website to these directories manually, pay someone
to do it for you, OR you can use one of the website directory submission programs
out there. The best program for the money that we've found is a program called
"Directory Submitter" created my Internet marketing expert, Brad Callen.

This program allows you to submit your website to over 1600 website directories
and can save you an incredible amount of time in doing so. You simply enter
your website details into the software once, and then select the directory you
would like to submit to. The software will then, automatically fill in all of
the submission criteria for each directory and allow you to quickly submit your
site.

Not only does this save you time in submitting your site, but it saves you
an incredible amount of time in just finding the free directories online. I
highly suggest grabbing a directory submission program if you decide to take
advantage of one of the easiest ways to get quality, 1 way links to your website.
You can learn more about Directory Submitter

Have a great day

More reading Using content pages

One Way Linking Blogs to Niche Stores

Promote your Niche or Anything Else with a Blog


This is going to be a quick lessen for promoting a Niche Store or anything else in a blog.
Blogging is probably the best way to start out promoting products. I have found that if you right 1 or 2 articles a week about products in your Niche Store and place them in a blog you can increase traffic to your Web Site.
Before I start. Think of this most forums and blogs don't allow back links that lead to a pitch page. They will ad a NO Follow Tag ! Craigslist too. You need a blog !
The best way to start is to try and find a "Keyword Rich" domain name for a niche that you have interests in. With a blog I like to keep the Domain a general term so I can promote more than one type of Niche Store. You want to think about a "niche". Hate to say it but home based business is taken . Google search brings up 62.300.000 results. Try to be nichy. Once you have a few idea's go to blogger or wordpress.org and start a blog. If your domain isn't available try putting " - " between each word. (domain-name) Search engine will see it as a regular domain. Some bloggers even say this method is better for the SE's. Make sure you go through the set up and ping all the feeds and blogger automatically put blogs in directories. You want to enable everything. Comments are important. Always choose to show between 2 and 5 posts and archive at least once a week if not everyday.
OK, know that you have a domain/website/blog you will need content. Getting content for blogging is easy. Its in your Niche Stores. Do some keyword research on items you have in your store. Pick 1 or 2 that have a high KEI. Then go to the manufactures Web Site and find everything pertaining to the products you want to promote. Use this content as a bases for your article. You will generally find Press Releases, Product Specifications, Etc. When you put your promotional article together be sure and stay relevant. As you are writing your article include "Keyword Rich Text Links" to the product in your Niche Store. Try not to be spamy with the links. 1 or 2 for each product is enough. Say you are promoting IPods use a anchor text like IPod or MP3. Terms that have a large search volume. With the use of single keywords in the billions now the newest method is the long tail keywords such as "Apple Ipod Nano 3rd Gen MP3". DO NOT just copy and paste content from other sites to your blog. Content needs to be changed between 40 and 50% . Be Authoritative and relevant. Instead of trying to stuff all your Niche Store links into your content make a widget in your side bar that contains your "Favorite Links". Again use "Keyword Anchor Text"

Another method of getting content for your blog is blogging other blogs. HOW; If you are using IE you highlight the first couple paragraphs, right click and click copy. Then right click on the page. A dropdown menu pops up. At the bottom you will see "Send To" Click on What ever blog you set up and it will open with the blog link embedded in the title. Simply right click and paste the text to the page. Click save. There's your content. Two things about getting content this way. Always make sure there is a back link to the original blog. 2 Again always add at least 40% more original content to avoid the Google dup content slap. The best content is original articles between 250 and 1200 words. You can buy it too if your lazy. Once you have some content then put up ad banners. I mentioned content first because it is the most important thing on a blog or any site for that matter. Relevant content is what gets you traffic. Google mission Statement is to provide content that benefits it users. Blog content relevant to your niche. Placement of banners is important. I like horizontal banners around 300px wide and 60px high. I prefer to place them between paragraphs. I don't recommend AdSense for 2 reasons 1 it takes people of your sit and 2 unless you really know what your doing you won't make much money, but a small banner can't hurt. It helps the learning process. Stick with promoting one or two ads. That's it. To many ads will increase your bounce rate in Google. You need people to stay on your sit at least 30 second , not click away becouse of ads. People are looking for content.
Once you have content and a couple ads to promote your off to the races. It's time to play Google's little game. The 1st 30 days of any site depending on organic traffic is very important. You may want to consider saving your first 2 or 3 posts as drafts. Then post them about a week apart.
Try and remember people are not coming to your blog becouse of the products you want to promote. They come for content. Find a niche and write relevant content, then promote it. The idea is to get readers to be engaged in your content and then click on the "Keyword Rich Links".
I'm only going to mention a couple ways to promote the blog itself today. The 1st would be joining forums. Of course relevant to your niche. There is a forum for every subject you can think of. Just search Google for "Your Niche Forum". Place a "Keyword Rich" link to your blog in the signature using the profile page. Post relevant content in these forums. If you are authoritative readers will click on your signature and most importantly when the search engine crawl the web they will pick up your back link and follow it and crawl your page. Make sure you have content before adding a signature or back link anywhere.
Leave comments on blogs like yours and leave your URL. Try and find blogs that have strength with Google. You can find the Site Strength Meters on Google. Stronger isn't always better. Pick blogs with them the same or slightly better.
Use Social Bookmarking Sites like the ones in the post footer on this page.
Last one for today join Blogger Forum but don't spam them. They just went live again after being spammed to death. Its a strong forum.

Remember this method is for creating one way links to your Niche Store. DO NOT link from your store to your blog. Two way links are a thing of the past IMO. Strong one way back links are what we are trying to achieve.
Remember give visitors content and the click will come.
Re-cap
Start blog
Add relevant content
Add "Keyword Rich Links" to product in Niche Store
Promote the blog itself in forums blogs and Social Bookmarking Sites.
Also read. Using Content To Get Indexed by Search Engines

Free Keyword Tools
Word Tracker Free Tool

Google Trends Data Base

Free SEO Tips

Friday, February 15, 2008

Wordze Launches Free Keyword Open Database

Great news! Today I am happy to announce the launch of a free Google keyword download service at Wordze.
For the last month Wordze keyword tools has been downloading Google top terms and storing them into a database for anyone to download in an excel format.
The database is in real time, so it’s always updating and getting more data. As I type this, they have over 90,000 top Google terms for readers to download. All you have to do is provide their first name, and a valid email address.
Free Wordze Google Database Keyword News Letter
If you are serious about becoming a Web Master and making any money at it you need Keyword Tools. Essentially keywords are data that is gathered methodical. You cant guess keywords. They need to be carefully chosen.
Another great place to get free keywords is the Word Tracker Free Tool

Both Wordze and WordTracker have excellent learning tools to help you maximize your profits. It is highly recommended that if you are serious about making money on the Internet to upgrade to a paid subscription. You can start by the day month and year.

http://www.wordze.com/1495keywords.php?roia=!YzUxMgBVAAAU7EEAAkpA

Wednesday, February 13, 2008

Basics of Affiliate Marketing and SEO

After getting involved with Big Crumbs and Yuwie I began to get requests for help with basic Internet marketing advice. So I thought I would back up a little from promoting / marketing blogs and web sites and talk about affiliate marketing.
Affiliate marketing can be used in many ways. The most basic is Google's AdSense. The best way to start is to build a blogspot blog such as this one and fill it with relevant content and placing AdSense ads in the prepositioned areas provided. Blogs are where most Internet marketers start. After you have a sense of blog building and the use of AdSense its time to start with some other Affiliate programs. Commission Junction is probably the best known. It costs nothing to join CJ or most programs. After CJ the next best program is IncentReward Affiliate Network. Once you have joined these networks you can begin promoting EBAY Company's , Products, Coupon Sodes, Surveys, Free IPods the list is endless. Find something that is relevant to the topic of your blog and promote it. Choose something different for each post. Blogspot is the best place to start because Google owns it and index blog sites as long as they contain content that is useful to Google users. As long as you post lots and provide relevant content your blog will get indexed by the search engines. Blogging takes work you need to post lots at least 2 or 3 times a week if not every day.

Once you have your blog up and running with content and your promotions you need to promote your site. The best way to start promoting is Digg, StubleUpon, MySpace or any social site. You can get a boost to your Diggs and stumbles by using Piqq. You can get free Diggs by Digging others or buy them. There is no need to buy Diggs or Stumbles you simply Digg others and earn credits. You need to be invited to Piqq though. Being a member I can post one invite at a time. If this INVITE is used post a comment and I will post another. Some bloggers have quit there day jobs and made the move to full time blogging and make a great living.

Here's a short list of places to get your blog noticed by the world.

Spicypage Myblog Feedburner Zion5 Digg



The next step is to begin building Web Sites to promote. I will be writing a post about finding and building niche sites in the coming days.

Saturday, February 2, 2008

Using Content Pages To Get Indexed By Google

With any Niche Store or blog on the Internet getting to the front Page of Google can be one of the most difficult parts of being a Web Master. There are many methods of optimizing your site so it stands a chance.
Backlinks are probably the most important assuming your site is set up for backlinks. Get all the relevant backlinks you can get.
This post covers the use of content pages and how to get backlink and using social sites such as Digg, Stumble and Propel to market a web site. If you don't have a place for content on your site you need to create one. When using this method you should always remember to keep your keywords and meta tags handy.
Major search engines look for relevant content. They want to provide a good experience for there users without lots of ads and spam. So the way to start is by giving them what they want, Content. Start by writing a keyword rich article relevant to your niche. Use note pad and save them. If you have a niche that sells MP3 write 2 or 3 articles about MP3. You want to use your main keyword once for every 100 words in each article. Find 2 or 3 secondary keyword and sprinkle them around the article. IMO articles between 450 and 1200 words is optimal. Wordtracker is is the best way to find Keyword You can use the Free Keyword tool.

If your are not already a member of Digg, StumbleUpon or Propel you should sign up at this point. With StumbleUpon you download the toolbar and with Digg and Propel you put the icon on your site for others to click on. You can sign up simply by clicking on the icons in the post footer of this article. Add the toolbar and the button to the content page of your site. Or if you want you can ad the post footer like this page by using Feedburner.com
Next you put one article on the content within your site. Make sure the page is well laid-out. If you use AdSense try to integrate it into the page by blending the colors of the ad to the page. Stay within Googles TOS. If you are selling products like MP3 Players, ipods or free online games insert 1 or 2 well placed links to those pages. Don't be to spammy. Make the page look authoritative.
After you have your article set up and your Digg and StumbleUpon icons in your postfooter using Feedburner or Digg Tools or sidebar you will now tell the social sites about your article. Simply click the icon and then go to submit. When you submit the story the submission should include tags. Keywords relevant to the story. Use between 4 and 12 tags.

Now it's time to market the story or article. There are several ways to do this. One way to market on the Internet is to search for relevant blogs and leave a comment and include your sites URL. Wordpress.org allows readers to leave backlinks and comments. When leaving a comment be sure and use your meta tags from the article within your comment. Search for blogs about your niche such as MP3
Another way to get back links is to post on forums about your MP3 niche and use the Signature Option. Use a keyword rich anchor text. Like "Cheap MP3". You can use this method 2 ways. Send browsers back to the article or to ware the products are being sold. If you want to come across as authoritative you should send them to the article. If the reader is engaged they will likely stay on the page and look around. You can also trade Diggs and Stumbles on Web Master Forums. There is also sites like Piqq that trade Diggs Stumbles and Propels.
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What the site owner is looking for is 'BackLinks" not necessarily sales. Though sales are nice. Search Engines are looking for relevant content for there users. Once they find good content they will follow it and the pages move up in rank. You want and make sure the speed that content is added looks to be natural to the SE's. If the search engines see content being added to fast they will think it is generated and it will take longer to rank. Add one article at a time. 2 or 3 a week for a blog. Blog articles can be much shorter also. More like 250 to 500 words. A web site can add 2 or 3 content pages broken down into sub niches. Like Mp3 Article, MP3 Tutorials and MP3 Downloads.
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This method of getting of getting targeted organic traffic will show the search engines that the site is authoritative and meaningful to readers. As people read the stories and digg them the pages will gain strength and the page will begin to rank better and better.

Some Diggers and StumbleUpon users have reported having 100s of hits a day. Just remember to write about niche subject and keep organic and authoritative and well placed anchor text and the search engines will come. And don't forget to promote, promote and promote.

We will continue to provide more tips in the days to come.